Victoria private sale article

Sell My Property in Victoria: A Private-Sale Guide for Every Property Type

Sell any property privately in Victoria: apartments, townhouses, land, rural and lifestyle, investments and estates, and the right PLBO package.

From a Southbank apartment to a Fitzroy terrace, a Geelong family home, a Daylesford cottage or acreage in the Yarra Valley, Victoria has every kind of property. Whatever you own, you can sell it privately with PLBO and keep the commission! Here's what buyers look for in each.

Houses

Victorian house buyers want land size, bedrooms, bathrooms, living zones, parking, heating (buyers love a good heating system here!), and outdoor living. Lead with your best shot and use Generate with AI for a description you can personalise. Follow how to sell your house privately in VIC for the full process.

Suggested package: Signature for standard homes, and Royal for family homes in competitive suburbs.

Apartments and units (owners corporations)

  • Owners corporation details come with your Section 32: fees, the maintenance fund, insurance and any proposed works.
  • Rules: pet-friendly? Short stays allowed? Highlight the positives.
  • Photos: show the view, balcony, building amenities, parking and storage.
  • Pricing: your PLBO property comparables report shows recent sales of similar units nearby, and sales in the same building are the best guide.

Melbourne's unit median was $587,137 in the June quarter 2026, up 1.7% over the year (Domain), a great entry point for first-home buyers and investors.

Suggested package: Signature.

Townhouses

Hugely popular across Melbourne's middle ring. Buyers love the low-maintenance living, the courtyards and the secure parking. If there's an owners corporation, its details go in your Section 32.

Suggested package: Signature or Royal.

Vacant land

Land buyers want the lot size, frontage, slope, zoning and overlays, services and any building envelopes or covenants. Much of this sits in your Section 32, so share it early! Add a site plan and street photos.

Suggested package: Essentials.

Rural, acreage and lifestyle property

From the Macedon Ranges to Gippsland, the Surf Coast hinterland and the Goulburn Valley, Victorian lifestyle properties attract tree-changers from Melbourne and interstate.

  • Show the lifestyle: the views, the sheds, the dams, the vines or the orchard.
  • Water, fencing and land use details matter.
  • Offer appointments for buyers travelling from Melbourne.
  • Tax: the main residence exemption generally covers the home and up to two hectares, so talk to your accountant about larger blocks.

Suggested package: Royal or Vertex.

Tenanted investment property

  • Tell your renter early and in writing. Cooperation makes inspections easy.
  • Follow Victoria's rental rules for entry and inspections by prospective buyers.
  • Choose your buyer: investors value the rental return; owner-occupiers want vacant possession.
  • Tax: capital gains tax normally applies.

Suggested package: Signature.

Deceased estates

  • Authority: the executor usually needs probate.
  • Transparency: your PLBO property comparables report and written offers show beneficiaries how the price was reached.
  • Presentation: a thorough clean and a few pieces of furniture.

Suggested package: Signature or Royal.

Period homes

Victorian, Edwardian and Californian bungalow homes have devoted buyers! Show the ceiling roses, the leadlights, the fireplaces and the original floorboards, and mention any heritage overlay (which your Section 32 discloses). Vertex's rich media tells the whole story.

Coastal and holiday homes

From the Mornington Peninsula to Phillip Island, the Bellarine and the Great Ocean Road, holiday homes attract weekenders and sea-changers. Sell the lifestyle and offer weekend inspections. Your listing appears on PLBO and across Domain, view, homely, Soho, realty, onthehouse and allhomes*.

One process for every property

  1. Choose your PLBO package.
  2. Engage your conveyancer for the Section 32 and contract.
  3. Price with your PLBO property comparables report and list with Generate with AI.
  4. Go live on PLBO and seven major portals.
  5. Run inspections, compare offers and sign.
  6. Settle and keep 100% of the proceeds!

The legal steps are in the Victorian legal and tax checklist. Let's get your property sold!

*Availability on allhomes.com.au may depend on the property's location, listing type and applicable portal requirements.

Frequently asked questions

Can I sell an apartment privately in Victoria?

Yes. Your conveyancer includes the owners corporation certificate and prescribed documents with the Section 32, so buyers see the fees, the maintenance fund and any planned works up front.

Can I sell a tenanted investment privately?

Yes. Tell your renter in writing, follow Victoria's rental rules for showing the property to buyers, and choose whether to market to investors (with the lease) or owner-occupiers.

Can an executor sell a deceased estate privately?

Yes, once the executor has authority, usually after probate. A private sale keeps the commission within the estate.

Which PLBO package suits my property?

Essentials for land and simpler listings with your own photos, Signature for most apartments and standard homes, Royal for family homes in competitive suburbs, and Vertex for period, premium or lifestyle properties.